Need Advice about false reviews on our google business listing

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Since hometalkers are some of the most honest and ethical people that I have had the pleasure of interacting with on the internet- I need your advice.
There is another remodeling company in our work area spamming our review sites including Google places. We have all positive review expect for a few 1 star reviews that are coming from one of my competitors. Should I ignore them and keep on getting good reviews from real clients and trades? Or should I get a few hometalkers to give us good reviews to counteract the negative reviews that are not real? I would never do this to another company even if I did not like them. It is not the ethical thing to do. Here is our places page for your reference- http://maps.google.com/maps/place?q=sawhorse+atlanta&cid=14517714660231314438
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